10 mg PQQ | 50 mg CoQ10 | 100 mg ALA | B Vitamins + Vitamins C & E
1 Capsule Daily | 60-Day Supply | Ready Stock | Trial Orders from 100 Bottles | Private Label Available
A differentiated formula combining a cellular-energy core with a familiar daily vitamin foundation.
Rather than functioning as a conventional vitamin complex, the formula uses PQQ, CoQ10, and Alpha Lipoic Acid to create a more differentiated Cellular Energy + Antioxidant positioning, supported by B vitamins, Vitamin C, and Vitamin E for a familiar everyday nutrition base.*
The result is a product concept that can be positioned as:
Beyond a Basic Vitamin Complex
In simple terms:
Daily Vitamin Foundation + Cellular Energy Differentiation
| Active Ingredient | Per Capsule |
| Vitamin C (as ascorbic acid) | 100 mg |
| Vitamin E (as d-alpha-tocopherol) | 15 mg |
| Vitamin B1 (as thiamine mononitrate) | 1.5 mg |
| Vitamin B2 (as riboflavin) | 1.7 mg |
| Vitamin B3 (as niacin) | 20 mg |
| Vitamin B6 (as pyridoxine hydrochloride) | 2 mg |
| Vitamin B12 (as methylcobalamin) | 2.5 mcg |
| Alpha Lipoic Acid | 100 mg |
| Coenzyme Q10 (as ubiquinone) | 50 mg |
| Pyrroloquinoline Quinone Disodium Salt | 10 mg |
Suggested Use: Take one capsule daily with a meal, or as directed by your healthcare practitioner.
Rather than treating every ingredient as an equal selling point, the formula is best understood in three layers.
10 mg PQQ + 50 mg CoQ10 form the most distinctive part of the formula.
From a brand-positioning perspective, the two ingredients play different roles:
PQQ adds differentiation, while CoQ10 adds familiarity.
CoQ10 is already widely recognized in the supplement market, while PQQ gives the product a more distinctive angle compared with a conventional vitamin complex or a standard CoQ10 formula.
Together, they help create a clear Cellular Energy / Cellular Wellness story.*
100 mg Alpha Lipoic Acid, 100 mg Vitamin C, and 15 mg Vitamin E create a complementary antioxidant-nutrition layer.*
This broadens the product beyond a PQQ + CoQ10 concept and gives the formula a more complete:
Cellular Wellness + Antioxidant Nutrition
positioning.
It also aligns naturally with the antioxidant-support direction already reflected on the product label.
The B-vitamin complex provides a familiar everyday nutrition foundation.
For brands, this is commercially useful because a formula built only around specialty ingredients such as PQQ, CoQ10, and ALA may require more consumer education.
By adding a recognizable vitamin base, the product becomes easier to understand as:
A familiar daily vitamin foundation with a more differentiated cellular-wellness story.
This allows the formula to feel accessible while still standing apart from a basic vitamin complex.
The commercial strength of this formula is that it sits naturally between two established product categories:
Daily Vitamin Complex × Cellular Wellness
It offers more differentiation than a conventional vitamin formula, while requiring less consumer education than a product built around PQQ alone.
For brands, it can serve as a differentiated extension of an existing vitamin line while also fitting naturally into:
Cellular Energy · Cellular Wellness · Antioxidant Support · Daily Wellness · Healthy Aging
For brands already selling multivitamins or basic vitamin products, this formula can provide a more distinctive next-step SKU without requiring the creation of an entirely unfamiliar product category.
The product is designed around:
1 Capsule Daily · 60-Day Supply
The once-daily format is simple to communicate, while the 60-capsule bottle provides a clear two-month supply.
This format can work particularly well for e-commerce, health retail, and subscription-based product models where simplicity and repeat-purchase planning matter.
This product is currently available from stock, with trial orders starting from 100 bottles for market testing.
If the established formula, dosage, and positioning already fit your target market, Hekona can support private labeling with your own:
Branding · Label · Packaging
Brands can first evaluate:
Product Positioning · Target Pricing · Packaging Direction · Consumer Response · Channel Acceptance
before scaling into larger private-label orders or moving into custom development.
If the established formula does not fully match your product concept, custom development can be reviewed.
Possible adjustments include:
PQQ Level · CoQ10 Level · ALA Level · B-Vitamin Combination · Antioxidant Nutrients · Daily Serving · Capsule Size · Bottle Count · Packaging Format
The formula can also be repositioned toward different product directions such as:
Cellular Energy · Healthy Aging · Antioxidant Nutrition · Daily Wellness
Final MOQ depends on:
Formulation Requirements · Specialty Raw-Material Availability · Supplier Minimum Purchase Quantities · Active Ingredient Levels · Capsule Capacity · Packaging Specifications
Regulatory requirements for ingredient suitability and structure/function claims vary by market, so final formulation, labeling, and marketing language should be reviewed according to the intended country of sale.
Tell us your:
Target Market · Product Positioning · Sales Channel · Packaging Requirements · Expected Order Quantity
Hekona can review whether the established PQQ Cellular Vitamin Complex formula or a customized version is the better fit for your brand.
*Final claims, ingredient suitability, and label language should be reviewed according to the applicable regulations of the target market.
This formula is a strong fit for:
Whether you’re exploring new solutions, seeking technical support, or ready to start a project,our team is here to listen and collaborate.
